A Boston real estate management company providing buildings and lab spaces to life science companies in Cambridge.
We wanted to propel KSP into the future with a clean design that stood out in its market, was meaningful and long-lasting.
We created a tie with the old identity but designed a new mark which lives at the intersection of science and architecture. The mark is both a nod to the periodic and an architectural plan with an open-sided entry. The metaphor: we build spaces for life science businesses.
Simple, clever, effective and authentically KSP.
Mobile Responsive Web
Designed and developed in 2015, King Street’s responsive website allowed for a beautiful showcase of their building projects as well as their evergreen content.
A revisit to the website design in 2020 will ensure their website is solid for the next 5 years at least. This time with a focus on web accessibility standards (font size increases, color contrast ratio increases, improved responsive styling, and a more fluid menu structure for mobile.