KING STREET PROPERTIES
A Boston real estate management company providing buildings and lab spaces to life science companies in Cambridge.
Create a modern brand and responsive website which reflect the core values of our business. Communicate this with a clean esthetic. Design a site that showcases our properties and their locations while offering users a pleasant and intuitive experience.
King Street’s website prior to rebrand and web redesign.
King Street Properties tasked Vizzacco Design with creating both a new brand identity and a corporate website.
We tackled the brand identity by presenting several concepts which evoked the idea of spaces and the creation, energy and possibility of architecture and what goes inside.
When it came to their website we wanted to bring King Street, KSP into the modern web age with a large scale, image friendly, responsive website that showcased their properties and positioned them as a leader in the life science “placemaking” industry here in Boston, Massachusetts. KSP now has a web presence that is as high tech and modern as the labs and spaces they create for their partners in the science world.